KOO Eyewear at MIDO
about

About KOO

Your Eyes, Our Vision

Sunlight on the tarmac. The chill of an early ride. Clarity is needed in a moment of speed. In Italy, where nature and sport meet, KOO Eyewear develops sunglasses and goggles that blend innovation, protection, and refined design.

Choosing the Lens Color
The OFF Collection

Since its foundation, KOO has focused on creating high-performance eyewear through continuous research and precise craftsmanship. Each model is equipped with Zeiss® lenses and undergoes rigorous testing to ensure lasting quality, safety, and optical precision.


Technically advanced, visually distinctive, and made to perform — wherever the road leads.

Designing the next sunglasses
Quality Control
Lenses at the microscope